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Design human-AI interactions that drive decision-making

New AI regulations are changing the rules of the game.

How you design interactions and user decisions now directly impacts compliance, risk, and accountability.

I help companies build AI that meets regulatory requirements without sacrificing business performance.

Ethical AI

Biorę udział w opracowaniu pierwszego General-Purpose AI Code of Practice razem z The AI Office Code of Practice Team European Commission

About

I combine over 14 years of design experience with expertise in technology, behavioral science, and ethics, helping companies create products and services that meaningfully influence user decisions.

I have worked across both Polish and international markets as a designer, trainer, and advisor. I have built UX teams and co-created an international organization in the industrial sector, bridging business goals with user experience.

My approach is grounded in practice. I have developed my expertise through hands-on project work as well as programs at institutions such as Harvard Business School.

Currently, I focus on designing human-AI interactions, taking into account not only user experience, but more importantly user behavior and decision-making in the context of emerging technologies.

I contributed to the development of the first European General-Purpose AI Code of Practice in collaboration with The AI Office Code of Practice team at the European Commission.

I am also the founder of Behavioral Insight: a library of best practices for designing human–AI interactions.

Areas of expertise

Product Design

Behavioral Economics

UX/UI

Behavioral Design

Responsible AI

Etyka AI

User Experience

Human-AI interaction

UX for AI

Decision-making process

How can I help you?

Let’s connect, talk through your challenges, and find the best solution for you and your business.

Improve your AI product performance

I optimize how users make decisions - leading to better conversion and engagement.

Turn AI into real user value

I design interactions that don’t just work technically, but actually help users take action.

Avoid costly mistakes in AI design

I identify where your AI is losing users - and show you how to fix it.

Trust me

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